Lawn care marketing flyers? Landscape door hangers? That stuff used to work.
What works now? Watch the video below. One of my members got SO GOOD at getting his website to #1, now he makes an additional 30K doing it for other businesses in 6 months!
REAL guy, REAL truth. Didn’t know NOTHIN” about the internet before he joined GooglePhat.
Just click the video below to get 7 FREE videos on how YOU can own your city in the lawn care business!
Didn’t know how to make online videos either, now look at ‘im
Your FREE VIDEOS areNOT “Hey, watch my sales pitch and buy the”good” videos.”
You can rank #1 on Google and get more lawn care customers right now from just thefree videos!
What would a new lawn care customer a week be worth to you? How about one new lawn mowing customer a day?!!!
This will blow you away, and it warms my heart when I give someone like Tanner the ball and they run with it !
Posted by Lawn Care Marketing | Posted in lawn care marketing | Posted on 07-08-2010
I often get asked the difference between lawn care business PPC (pay per click) and organic (natural ranking on the search engines.)
Well, the difference in terms of traffic (getting lawn care customers) is HUGE! That is NOT to say that organic traffic is free. Attaining top organic listings takes effort, although for the average smaller city lawn service business, not as much ass you probably think. Ranking #1 in Google for “Atlanta lawn care” is tough (but do-able.) Ranking #1 for “Gwinnet county lawn care” or “Marietta GA lawn care” would be much easier.
Back to the PPC vs Organic debate: there is none. Organic is far better, period. Let’s just forget the cost of PPC and just look at the traffic, or customers clicking a link and going to your site. Here it gets real interesting …Lets look at the photo below, these are GOOGLE’S NUMBERS. This is for really high traffic keywords. Calculate the total traffic by Google’s estimated clicks on their ads.
Keep reading for some real “eye opening” information on how to use this!
Posted by Lawn Care Marketing | Posted in lawn care advertising | Posted on 25-06-2010
Marketing a lawn care orlandscaping business used to be pretty straight forward. You would start out by passing around landscape flyers or lawn mowing door hangers. The return (phone calls) would be low, but enough to get a couple of customers and get the ball rolling. Once your income steadied, you could move up to newspaper ads and the yellow pages. Ahh, the 1990’s. It was so simple then.
2010: the game has changed. Now, almost no one reads the newspaper anymore and the yellow pages book sits in your driveway until it get rained on and you throw them away. Everything is online, including your competition. Meaning, the internet has taken over advertising. According to Nielsen Media, eighty percent of all local consumers look for a business online first before calling. So how do you…
Lawn care marketing tips: Everywhere you look you hear about “lawn care marketing tips.” Flyers, cold calling, yada – yada…
Here is the truth: the absolutely best advertising in the world is a satisfied client telling a potential customer that you should be called.
However, that is a real slow process that does not lend itself to rapid growth. What if you need more lawn or landscaping customers right now? Lawn care flyers? Puh-leeese! A .001 return rate for littering America? Yellow pages? They are still working….for now. At a huge cost. Worth it? Maybe in the mid nineties.
What works now? Landscape internet marketing. Period.
If your website is not on the first page of the search engines, you will lose 80% of your potential customers ( see graph below)
Like it or not, there is the proof. Nielsen Media, who are they? Only the largest advertising tracking company in the world.
If you can’t believe them, who are you going to believe, the fictional character “Dex” on TV?
When is the last time you saw a “let your fingers do the walking” advertisement? 5 – 10 years ago? “Dex” knows the yellow pages are dead.
Landscape marketing tips in 2010? Go what works now. Get your website on the first page of the search engines.
